9781934432044
Financial management in the sport industry.
Brown, Matthew T. et al
Holcomb Hathaway, Pub.
2010
466 pages
$54.00
Paperback
GV716
Brown, Nagel (both U. of S. Carolina), Rasher (U. of San Francisco), and McEvoy's (Illinois State U.) textbook is designed for use in upper-level undergraduate or graduate courses in a sport management program, in advanced finance courses in business schools, and in MBA sport management programs. Coverage includes an introduction to sport finance and basic financial concepts; tools and techniques of financial quantification, as demonstrated by sports industry examples; the foundations of financial management; application of financial management concepts to the sports industry; and in-depth analyses of financial management in three sectors of the industry--parks and recreation, collegiate athletics, and professional sports.
([c]2010 Book News, Inc., Portland, OR)
